You don't need an agency. Just the basics done properly.
BRAND
SOCIAL
COMMUNICATIONS & PUBLIC RELATIONS
SPONSOR ENGAGEMENT
Get ready for 2027
ACT sporting associations already generate a huge amount of activity. Competitions. Representative programs. Participation programs. Events. Clubs. Volunteers. Officials. Sponsors. Athletes.
The challenge is turning all of that into clear, consistent communications that engage members, support clubs and create visible value for sponsors.
Off Field Studio helps sporting associations improve how they communicate, structure content and activate commercial partnerships.
Practical. Senior-led. Fixed-scope.
No long retainers. No bloated strategy documents.
Services
Communications
Health Check
See what’s working and where the gaps are.
We review how your organisation communicates across its website, social channels, stakeholder updates and sponsor activity.
What’s included
- website and social media review
- stakeholder communications review
- sponsor visibility and integration
- content consistency across programs and competitions
- key messages and calls to action
- audience and channel review
- identification of duplicated, outdated or underused content
What you get
A concise report with:
- 10–15 specific findings
- 5 priority actions
- immediate quick wins
- examples of content that could work harder
- recommendations across website, social, stakeholder and sponsor communications
- a 90-day action plan
- 45-minute walkthrough with your team
Why it matters
Associations often have plenty to communicate, but limited time to step back and assess whether it is working together.
The Health Check gives you an independent view of where to focus first.
Content & Social System
Turn everyday activity into useful content.
We create a practical system to help your team get more value from the content already being generated across your sport.
What’s included
- review of current content and social activity
- clear content pillars
- audience-specific content recommendations
- weekly and monthly publishing rhythm
- visual consistency across channels
- sponsor content integration
- guidance for competitions, pathways, programs, events and community stories
What you get
- 15 editable Canva templates
- a 12-week content planner
- 20 tailored content ideas
- reusable caption and post structures
- sponsor content examples
- simple social media style guide
- content workflow recommendations
- guidance for staff and contributors
- 45-minute handover session
Why it matters
Most associations do not need more content. They need a better way to organise, reuse and distribute what is already happening. This system helps make communications more consistent, easier to manage and more valuable to members, clubs and sponsors.
Sponsor Communication
& Activation
Make sponsorship more visible, useful and measurable.
Sponsors want more than logo placement. We help associations use their existing communications, programs, competitions and events to create stronger sponsor value throughout the year.
What’s included
- review of current sponsorship benefits
- review of sponsor visibility across channels
- identification of underused communication assets
- sponsor content opportunities
- competition and event integration ideas
- recurring sponsor recognition opportunities
- recommendations for demonstrating value at renewal
What you get
- refreshed sponsor communications framework
- 15 activation ideas
- sponsor content calendar
- social and digital activation examples
- announcement and recognition templates
- ideas for integrating sponsors into programs and events
- recommendations for sponsor reporting
- practical renewal-value measures
- 45-minute handover session
Why it matters
Associations already have valuable assets: participants, clubs, competitions, events, audiences, digital channels and community reach. The opportunity is to use those assets more deliberately.
This package helps create stronger sponsor experiences, clearer commercial value and better reasons to renew.
Canberra Organisations Only
For the initial 2027 program, we are working with a limited number of Canberra sporting organisations.
Football, rugby, cricket, basketball, netball, hockey, athletics, cycling and other community sporting organisations are welcome.
Junior, senior and mixed clubs can participate.
Built for sporting organisations
Off Field Studio is designed for organisations managing multiple audiences, programs and priorities.
We can help if:
- communications feel fragmented
- there is too much happening to communicate consistently
- staff are constantly reacting rather than planning
- sponsors are visible, but not meaningfully integrated
- clubs receive inconsistent information
- content is being created once and then lost
- good stories are not being used
- communications rely too heavily on one or two staff members
The focus is simple:
better structure, better use of content, and more value from the work you are already doing.
Communications Health Check
$1,375
Know what to fix. Know what to do next.
Content & Social System
$2,750
Create less from scratch. Get more from what you already have.
Sponsor Communications & Activation
$3,850
Give sponsors more reasons to stay.
Limited offer, save 20% when you purchase Health Check + Content & Social System + Sponsor Comms & Activation Package.
Limited Offer expires 31st Oct 2026.
Ready to get started?
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